Affordable, realistic and easy to follow – next round is the SUGAR DETOX Challenge

Our difference – we are a mums only program with all food and exercise completely MUM-friendly.

Get 24/7 support on the Mums only Challenge Get a menu sample here

Plus NEW 28 Day Challenge App launches THIS WEEK and it is amazing!


About the 28 Day Challenge membership

Think of the challenge as the best value personal trainer, dietitian, meal planner, chef and motivational coach that you have access to every day – without the high cost and all created JUST FOR MUMS.

Every month is DIFFERENT with over 100 NEW recipes added each month. EVERY MONTH you receive NEW 28 Days of FAMILY FRIENDLY customisable meal plans, daily exercise plans and daily support. It’s also breastfeeding friendly.

*Results may vary from person to person

What's included in the 28 Day Weight Loss Challenge?

tick-iconOur family-friendly, breastfeeding-friendly, affordable & customisable meal plans to help you lose weight & lose tummy fat.


Get body confident with our daily at home workouts made for busy mums. Includes routines for mums with muscle separation or pelvic floor issues.


Constant daily support, inspiration & motivation from our Motivating Mum team & over 10,000 of other mums on the Challenge.

Sugar Detox round STARTS Soon & 50% off sale ENDS SUNDAY

sugar detox monday starts

About the 28 Day Challenge

  • Customisable meal plans & personalised shopping list
  • The Challenge has over 3,000 exclusive recipes
  • Over 100 NEW recipes are added into the Challenge every month so you’ll never be bored
  • Full nutritional & calorie breakdown on each meal
  • Realistic menus – no food groups cut out.
  • Budget & family-friendly – option to increase number of serves for each meal
  • Over 450 vegetarian meal options to choose
  • Free Android & Apple App available for 28 Day Challenge members
  • Breastfeeding friendly
  • Get a menu sample here

The BRAND NEW 28 Day Challenge App launches THIS WEEK!

new challenge app

plus you can customise your meal plan choosing from the 3000+ recipe database

and get your personalised shopping list.

Get your FREE recipe pack from the May Sugar Detox Challenge

Regain body confidence with our easy workouts made for busy mums

  • 28 days of at home exercise routines (no gym needed) – with video instruction
  • Fortnightly fitness tests to measure your progress
  • Time-efficient exercises for busy mums – under 30 mins
  • Challenge combines Pilates exercises with interval and circuit training (HIIT)
  • Pelvic floor & muscle separation exercises provided
  • Suitable for basic to advanced fitness levels.


Easy workouts for BUSY MUMS

May is the SUGAR DETOX Challenge.

Join Now!


Get Support from over 100,000 other mums!

mums support

  • Get daily support from The Healthy Mummy Motivating Mum team in the private support group who run Q&A sessions all day and are there to help you succeed.
  • Be inspired by the 1000’s of mums on the Challenge with you, supporting each other on the healthy living journey.

Read the success stories

Join over 10,000 mums on the 28 Day Challenge.

Join Now!

What Australia's Mums are saying about the Challenge:


Elle Temple lost 26kg
Elle Temple

“The reason it worked for me is because it is designed to be attainable for new mums, family life and generally busy people”

Alissa Williams lost 25kg

“I joined the 28 Day Challenges, quickly dropped the weight and have never looked back – they are awesome!”


Alicia McAlpine lost 38kg

“I love the simplicity of the program and the support is second to none. I still have some work to do, and I know I’ll get it done. It’s all about creating better habits and living a healthier lifestyle. “

No lock ins, No Contracts

challenge control